.Dearest Visitors, Search Engine Optimization Pros, and Digital Marketing experts,.Hey there, I am actually Jenise. I've been at the SEJ controls for 15 years, along with Loren Baker and also Brent Csutoras at my side as majority managers and running companions.Last night, I got out of bed to a massive piece of news: SEO headlines publisher Internet search engine Land was obtained by advertising and marketing resource business Semrush.There is actually an elephant in the area, therefore permit's start there certainly.What takes place when a big hunt advertising and marketing field gamer buys a noticeable media outlet focused on the search advertising industry?Will the author's insurance coverage continue to be objective as well as agnostic? Will its own reliable quick guides include the width and also depth of tools and also platforms and companies offered -- some of which reside in straight competitors with Semrush?What happens to Search Engine Land's mounds and also mounds of existing web content -- write-ups, white papers, books, online videos-- that refer to Semrush rivals (umm, as well as their back links)?What concerning reputable views coming from valued writers that operate counter to the brand-new business celebration lines in some way? Will those representations still be actually published, amplified, quoted on SEL? Or thinned down, or perhaps silenced?Plenty of inquiries.Neighborhood reactions, up until now, have been either of a favorable, complimentary nature otherwise paid attention to issues of bias.Screenshot from LinkedIn, Oct 2024.Screenshot coming from LinkedIn, October 2024.Screenshot from X (Twitter), October 2024.Screenshot from LinkedIn, Oct 2024.Screenshot from X (Twitter), October 2024.Screenshot from X (Twitter), Oct 2024.SEL and Semrush each have actually been actually energetic in responding on social media sites, restating that:." Our program is to continue to remain individual and unprejudiced. Our objective is actually to provide top quality knowledge as our company constantly have.".I do believe that these are their goals for the existing content group, in the meantime.I wonder to view whether this freedom will definitely stand the exam of time, after the dust has actually settled and the updates of the purchase is lining our digital bird cages.I'm interested in figuring out if SEL's editorial independence are going to stand up the test of investor passions in an NYSE-traded business that made $305 thousand in revenue in 2014. I presume we will definitely require to hang around and also view.Below's Where Internet search engine Journal Stands Up.Being one of the final private authors in the search engine optimisation business, SEJ remains bootstrapped as well as unbossed.No person pulls SEJ's strings, handles our back links, our protection, or our message.That's right. SEJ is the honey badger of search engine optimisation writing: Our experts report what our company wish, when we wish, how we wish.SEJ is actually still dedicated to stating the honest truth (well, the honest truth up until factors modify with the protocols) concerning what is happening in search engine optimisation and also advertising and marketing.SEJ is actually still committed to providing objective education as well as finest practices for our viewers.A.k.a. business as usual here at SEJ.Who Is Actually Online Search Engine Publication Anyways?Our crew of 26 people around the world is made up of article writers, publishers, developers, technologists, the back workplace that keep things managing efficiently, sales operations. They create me so glad, if I might talk a little.Our company promote openness, testing, liability. We don't endure office politics or even toxic habits. I like to believe our team're dense. We discuss, our experts swear, our experts entertain each other with crazy memes. Our experts have actually giggled together and also wailed all together.Most importantly, when the sh * attacks the follower, we pull together. Our company move. Our company get gritty. Again and again. I ask the crew to attempt once again, to strengthen, to always keep knowing-- and also they do it. And that is when you recognize you possess an A-Team on your hands.That's the whole roster. SEJ has no capitalists. No company overlords. And our company want it by doing this.Our freedom has been actually testing sometimes. It would be nice to have a business Father Warbucks who may "darken the heavens with people," as being one of my preferred experts ased if to claim.And so it performs offer me pause when a rival author is now backed by a multi-national provider with over 1,000 workers. That is actually a monumental amount of information, firepower, and connect with.Yet throughout the years, SEJ's independence has ensured our group's capability to deliver 100% impartial journalism as well as learning for the search advertising and marketing community.Our experts perform what we really want. And this is what I believe: That our visitors, our marketers, our area will certainly offer what our team need to have to become a tough David to this brand-new Giant.I accept your opinions, reviews, and ideas to create Online search engine Diary what the search marketing area requires it to become right now. Leave me a notification below, and I guarantee to reply.Jenise Uehara.CHIEF EXECUTIVE OFFICER, Online Search Engine Journal.Featured Photo: Tanveer Anjum Towsif/Shutterstock.